We have the capability and resources to design, produce and distribute targeted material aimed to increase awareness, sales or membership. BMS has the knowledge, expertise and technology to help give your campaign that winning edge. High-speed variable printing enables the production of individually personalised mail packs including magazine and booklets that are cost-effective and generate results.
No matter how many responses you receive from a campaign your money will be wasted if you fail to handle enquiries quickly, accurately and in the timeframe you promised. We provide effective and flexible solutions for handling all B2B and B2C transactions. Our systems and services specialise in response management providing back-office and logistical support for our customers, making our solutions an effective extension of your organisation.
We design, produce and deliver digital and offset printed material. BMS offers a cost effective digital print solution with fast turnaround and consistent digital output.
In conjunction with our nationwide network of offset and web print suppliers, BMS offer a unique one-stop solution to all our customers printing needs.
Speak directly to your customers with highly personalised campaigns delivered in print, web, online and SMS - Many channels, one conversation.
Engaging your audiences with personalised, relevant communications across Print, SMS, Web and Digital media touchpoints. As you learn more about your customers and reflect that information throughout your communications to them, across a variety of media, you can transform that relationship into much more loyal and a strategic one. We call this Individualised Communications Management (ICM).
Reach your customers wherever they are, at any time of the day, via their mobile. As mobile marketing messages are checked and responded to quickly, we can drive engagement and provide a point of difference your customers will love.
Seamless production, endless possibilities. Imagine the power at your fingertips to directly access our printing presses and reduce the processes of design and pre-press proofing. Be in a position to manage and grow an on-line store where your pre-designed templates can be accessed, customised, proofed and sent to print.
This captivating direct mail campaign was designed to invite print managers to attend a special launch event. A remarkable 57% of those invited actually attended!
Educating the client and implementing a holistic personalised marketing campaign were critical factors towards the incredible success of this ongoing campaign.
Long-time client Maybelline New York needed to improve loyalty in its cosmetics business, where consumers tend to use multiple brands for their range of makeup needs.
To meet Maybelline’s challenge a campaign was developed called “B2Me™” – direct marketing that applies deep personalisation and content marketing to create relevant messaging based upon rational, emotional, physical and relational characteristics. The campaign goals: educate consumers about choosing and using cosmetics, and recommend which Maybelline products best suit them, based upon their physical characteristics and makeup personality.
Technology continues to transform the digital landscape for marketers. It offers more ways for us to get closer to consumers, understand their needs, and build stronger relationships with a broader range of stakeholders than ever.
Rob Morrison explains cognitive computing and how, when combined with data, it can be used to predict consumer preferences, maximise customer experience, and more.